Lights on, feet on the ground, neighbors looking out for neighbors. That’s the everyday reality at over 700 local Touchstone Energy Cooperatives in 46 states – thirty million member-owners strong. For eight years, Harvest has been the megaphone for that hometown promise of trust and reliability. The brief: Show people that their co-op isn’t just an electric bill; it’s a living asset they own. An investment in the growth and prosperity of their community. The work: Ten roll-up-your-sleeves campaigns that speak a universal truth about the brand and how every co-op serves from the same core values each and every day.
47.5 million
Hyper-local impressions – right where the power lines run.
5,370
Asset downloads, an average of seven campaigns implemented per co-op.
ACSI Score: 86
Roughly ten points higher than big investor-owned utilities. Clear proof that when promises are kept and experiences are shared, trust is strengthened.
When stories travel this well, it improves community awareness and goodwill, strengthens workforce recruitment, drives economic development, elevates morale, and builds trust equity.
